Virtuous Coaching

Always enjoy collaborating with Elviera, the owner of Virtuous coaching. This project took close to a year to complete, as we paid very close attention to detail in the design. Developing these visual aids character illustrations for her life coach business, focused on developing individuals’ strengths through CliftonStrengths by Gallup.


We make an effort to serve ideas we believe in.

Business cards,  flyers and information pamphlets were some of the print collateral designed and developed.

Project Description

The scope of work included:

  • Information page design and layout
  • Business cards design
  • Voucher design
  • Custom illustration designs for 34 individual strength visualisation cards

Project Details

  • Client: Virtuous Coaching
  • Date: February, 2015
  • Category: Illustration, Graphic Design, Branding
  • Website:

Project Participants

  • Art-Director: Evette Crouse
  • Designer: Evette Crouse
  • Manager: Elviera Schreuder

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